PHILIPS | Senseiq Straightener | BHS830/03Introducing the Philips personalized straightener with SenseIQ technology that is designed to lock your hair's natural moisture deep within. The result? Strong hair and a healthy looking shine every time you style Personalized straightening with SenselQ. Proven to maintain up to 93% of your natural hair strength. 4x tetra ionic system. Heat resistant pouch. Personalized technology. Maintains hair strength. Up to 70% moisture lock in. 4x more ions for
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