The Limits of Interpretation"Eco's essays read like letters from a friend, trying to share something he loves with someone he likes. . . . Read this brilliant, enjoyable, and possibly revolutionary book." George J. Leonard, San Francisco Review of Books " . . . a wealth of insight and instruction." J. O. Tate, National Review "If anyone can make [semiotics] clear, it's Professor Eco. . . . Professor Eco's theme deserves respect; language should be used to communicate more easily